Business owners understand how important it is to make sure their business can be found when someone is searching. In the old model, this would usually mean getting your ad in the local yellow pages, putting ads in local publications like newspapers and magazines as well as advertising on local radio and even television.
However, most business owners feel the internet can’t be very beneficial to them, because it’s meant solely for more expansive searches worldwide searches. This isn’t true. The internet is an extremely important tool to carry in your small businesses tool box.
Everywhere we go, more and more individuals and companies are getting “social”. So what exactly does that mean? Social Media. Social Media is your business being socially connected with your customer base using interface such as Facebook, Twitter, Linkedin and blogging platforms. It allows you to tell your customers about your business, your story, buying specials, and future plans. You become one with your customers.
Your website is an important investment, and choosing the right firm can mean the difference between bypassed from potential clients, or one that will quickly replenish your investment, while generating ongoing revenue. It has been proven that when a potential customer visits your website, they will also visit at least 4 of your competitor’s websites, all before even making a buying decision. As a result, it is imperative that your website design is the pinnacle of your industry. After all, your website is the face of your company, your 24hour sales rep.
Clear Webb and Pay Per Click affiliates work together to create an even greater reach to prospective clients. Every time an individual clicks on a link to your website or an offer your business is promoting, your search engine optimization increases, along with viewership.